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Aim: Creativity in territorial development. Creative economy, its specifics and impact on the territorial development. Creative and cultural branches. Creative class and its specifics. The role of the subjects involved in creative enonomy. Approaches to the development of creative potential and creative environment. Approaches to the measurement of creative economy. Analysis of creative territory. Building competitive advantage based on creative and cultural branches. Creative regions. Creative cities/towns and neighbourhoods. Creative development of the country. Creative clusters. Contribution of creative economy to the territorial development. From the European capital of culture to a creative town (practical examples). Outputs of creative economy in the form of intangible assets (know-how, design, innovations, inventions, drawings, brand, patents, licences, goodwill, copyright, databases etc.). Organized events. Creative image and brand of creative territory.  

More information about this course you can find in lms system Moodle 2